Online Marketing
Google AdWords
Advertising with Google Adwords can make your web traffic sky rocket, because your ads appear on the 1st page of Google where thousands of people are looking for your products or services.
Whether you already have an existing account or need our Google Adwords professionals to setup, optimise and manage your Adwords advertising on Google for optimal performance, we will boost your web traffic guaranteed.
How Google Adwords Works!
The great thing about Google’s Adwords Program is that it works on a cost per click (CPC) basis, so once the setup is complete, you only pay when someone clicks on your ad.
Ad clicks start from as little as 5 cents per click and varies from keyword to keyword. Another great advantage with their programs is you can set daily budgets, so if you only want to spend 5 dollars a day, your ads will stop showing after your allocated budget is reached, plus there are no lock in contracts with the advertising or management.
Benefits of Google Adwords
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What Will it Cost?
The cost of setting up and running an eMarketing Campaign can be divided into 3 components:
Setup Fee
We charge a one-off setup fee of $450. This includes :
- Creation of Google Adwords Account
- Creation of an appropriate ‘Landing Page’ on your site
- Keyword Analysis and Selection
- On-Page opimization to match your keywords
- Campaign setup on Adwords
- Addition of Analytics and Conversion Tracking code on your site
- The first 2 weeks of Account Management (see Management Fee below)
Pay Per Click
The Adwords concept involves placing your ads on Google search pages and content network member pages that are appropriate to the context of your business. If your ad is ‘clicked’ (resulting on a visit to your site) then you pay for that click. The amount varies based on the popularity of the keyword.
You can then transfer funds to your Adwords marketing account that are then depleted as your ads are clicked on. Ultimately it will be up to you how much you wish to spend on your clicks, but we will provide you with reports weekly that will show you how effective your marketing is being. We will also tune your account on a weekly basis to optimise the return you are getting on your investment.
Management Fee
We charge a $100/week Management Fee each week (your Setup Fee covers the first 2 weeks). This fee covers monitoring of your account and tuning the keywords that you are using to attract visitors. Our system will provide you with weekly reports and access to a live reporting system so you will be able to view performance and analytics relating to your campaign.
